HPI Research Limited

HPI Research Limited

acquired by

Next 15 PLC

Alaris managed a competitive international sale process leading to sale to successful and growing UK plc. Significant growth potential in the hands of the acquirer led to excellent pricing and senior members of the team continuing to work with the group. 


HPI is an independent full service market research agency founded in 1978. Based in Smithfield, London, the Company has an impressive list of ‘blue chip’ clients offering a wide range of services but with particular emphasis on understanding brands and communications. 


The Company is one of the top independent UK full service market research consultancies with an annual turnover of c. £6 million. HPI employs 52 staff, including 35 experienced researchers covering qualitative, quantitative, specialist drinks industry research (Cardinal) and specialist shopper behaviour research (Envirosell UK). 


Next 15 plc, was attracted by the client base of HPI Research and its ability to develop and grow the existing business.

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